Master. TRAN THI MY HUONG
Faculty of Administration and International Economics
Lac Hong University
Corporate culture plays an important role in improving not only the overall performance but also the competitiveness of enterprises. Corporate culture is the spiritual asset of the enterprise and it is an important resource to promote the sustainable development of the enterprise. Many economic researches have confirmed that, in today's conditions, the advantage of enterprises is not based on capital and technologies but on how they can establish a woking style and clarify their identity and business philosophies in accordance with the market equirements and trends. This paper analyzes the corporate culture which is considered a fundamental factor contributing to the success and sustainable development of enterprises.